Case study — Nova Benefits 2024

Brand Design - People First Mixer

Role
Director of Design
Product
Nova Benefits
Year
2024
Brand Design - People First Mixer

Fig. 01 — Brand Design - People First Mixer

The highest ROI marketing effort by Nova Benefit branded superiorly and differently

Sharing some selected brand design work from the design with my creative direction.

Reveal and Posters of the Event

Promotional Posters for Nova Benefit's First IRL Event — image 1
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Promotional Posters for Nova Benefit's First IRL Event — image 3
Promotional Posters for Nova Benefit's First IRL Event — image 4

Fig. 02 — Promotional Posters for Nova Benefit's First IRL Event

Handbook for Attendees

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Merchandise Design for Attendees

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Fig. 04

We repeated the success of People First Mixer 1.0 with two more such different events, each with a variation of the initial Modern-Maximalism style ethos to similar success.

# People First Mixer 2.0

Sponsorship Document

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Testimonials

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